Times have changed. New ways of life emerged. However, the history behind Lightning Bolt derives into a lifestyle, a timeless culture.

“The beginning of a culture” is about expressing an undeniable legacy, and an energetic attitude towards the future. The feel, touch, and look of the garments express Lightning Bolt’s lifestyle. Earthy and bold colors, dynamic styles, unique prints inspired in the ‘70s retro era, and modern elements come together like only in Lightning Bolt it would be possible. Without forgetting the Winter necessities, comfort and warmth are ensured, as always, in quality fabrics.

Meet Fall/Winter 21 collection.
THE BEGINNING OF A CULTURE

*The video campaign for the Fall/Winter 2021 collection was inspired by the classic Lightning Bolt ad for Surfer Mag starring Rory “The Dog” Russell at Padang, Indonesia.