Bright Journal BXV
• Intro
Right when you thought we were done with anouncements, here we are again! Another Demo with another amazing team, a one of a kind World cup event, an exclusive preview to an acclaimed film, and a contest with a growing list of names, all surrounded by our Bright Market? It’s going to be a busy show next week.
• FLIP Team
Flip kicks off its week long Germany tour at Bright, Wednesday july 4th, from 6pm.
• Bright online Marketplace
Bright launches Online B2B Marketplace
Bright Marketplace is an interactive online business-to-business platform for streetwear, sneaker, fashion and boardsport. It allows companies to present their collections, place orders, find new clients and communicate in real time – 24/7 and 365 days a year. Combining the strengths of business software and social media Bright Marketplace provides one common online business infrastructure to the entire Bright community. It gives brands, buyers and press smart tools to support their day-to-day business more efficiently – on the tradeshow, in the showroom or at the office. The Bright Marketplace is a publicly open communication and networking platform that is populated by private Online Showrooms operated independently by the exhibitors. While the access for buyers and press is free potential exhibitors have to apply for a membership. Once approved by Bright they can set up their individual Online Showroom, become publicly visible on the site and connect with new clients. Each Online Showroom is a private, entirely protected B2B area for secure business interactions with clients anywhere and at any time. Only invited contacts or those who request access and are accepted by the showroom owner are allowed to enter. Online Showroom Features:
- Present Products (incl. fabrics & colours)
- Online Ordering
- Distribute Press Material
- Publish News
- Manage Events (incl. accreditation & guest lists)
- Synchronize My Organizer with ICal or Outlook
- Invite Clients
- Private Communication
- Statistics
Bright Marketplace will be launched on Bright tradeshow (July 4th -6th 2012) in Berlin. A keynote presentation will be held in co-operation with technology partner TribaSpace
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