Caught Up In A Good Thing | Volcom Introduces Ocean Friendly Women’s Swimwear

New for Spring ’17, Volcom is proud to announce the introduction of our first-ever ocean friendly women’s swimwear composed of 78% ECONYL® regenerated yarn with this season’s Simply Solid Swim collection. ECONYL® yarn is produced by recycling fishing nets and other discarded nylons. The recovered nets are “up cycled” to protect marine life below the surface and avoid the dangers that sometimes haunt our oceans. There is no loss of quality in the regeneration process and the end result is a yarn that is 100% recyclable.

With the introduction of ECONYL® into the Simply Solid Swim collection, Volcom is continuing its effort to create products with deeper meaning and purpose and support our sustainability initiatives and commitment to Strong Oceans, Stable Climate and Smart Society. (Full collection available soon on volcom.com.)

Volcom Women’s Simply Solid Swim collection begins in the sea and culminates at the best beaches around the globe. Join Georgia May Jagger, Coco Ho, Quincy Davis and Maud Le Car as they get caught up in a good thing and share your own stories of ocean conservation using the hashtag #CaughtUpInAGoodThing on Instagram & Twitter. “I know we are all accountable for our impact on the environment, but also our communities. To me, Volcom is a family and I love that I am now a part of it – it’s something special and I can’t wait to see what more is to come” – Georgia May Jagger